I Want My Web TV
MTV was like an underground movement led by rebels & rock stars. The same thing is happening now with Web TV and streaming video; Though don’t expect to see a TV campaign pushing for it. At least not yet. More than two years ago I cut cable and moved into the web TV world. What [...]
5 tech predictions for 2012
Tech2point0 and Eric’s Ad Blog introduces its first annual FIVE TECH PREDICTION FOR 2012. 5. Content producers skipping the middle man Eric’s Ad Blog called it on May 8, 2011. In a post titled My predictions for Internet TV and the future of Cable. “I’d watch for more studios and content owners to explore options for skipping [...]
The re-branding facelift, when logos go under the knife
Pepsi, tell me what you don’t like about yourself. For companies, re-branding with a new logo or fresh look provides a sort of facelift. (Really takes years off their life.) Some get over-the-top PR, other re-brands slide in under the radar. Eric’s Ad Blog has compiled a list of popular re-brands in the last four [...]
Top 5 tools for Mobile Productivity
Mobile is looking like the next Web 2.0 with the emergence of mobile devices like the iPad, Kindle and Nook; the rise in smartphone usage; and the explosion of mobile apps. It’s not just for work. Mobile is taking over our lives. Work and play. Eric’s Ad Blog has compiled the Top Five tools for [...]
Advertising shouldn’t be a roll of the dice
To most business owners, advertising is a black hole. They send it out, then it disappears. Where did it go? So, they ask new customers where they came from, how they heard about them. That’s fine. Though entirely useless. The truth is, other than online, advertising is difficult if not impossible to track. Many times business owners [...]
Tech companies battling for customers
This is a great time to be a consumer. Companies are battling to release the next greatest advancement in technology — whether it’s NFC, Cloud Storage, Streaming Video or even Social Networking — and the consumers are ready and waiting. The instant a company releases a new product or service, the competition follows suit. And [...]
Will Google+ be the death of Facebook?
Google is making waves with its closed beta release of Google+, the company’s new social networking initiative that may soon challenge Facebook as the coolest kid on the Internet block. Well, next to Facebook CEO Mark Zuckerberg, who is already the most followed Google+ user. The truth is, with the launch of Google+, Facebook risks [...]
